Zerto: Simplify Disaster Recovery and Ensure Business Continuity

CIO Vendor Enterprises today face several challenges with their business continuity and disaster recovery strategies. First and foremost there are hybrid environments, a mix of private and public cloud which enterprises implement to optimize costs; they could have a mixture of hypervisors or storage arrays within their environment and these could be integrated into multiple public and private clouds. Second is recovery point objective (RPO) which is very important for critical applications which sees most organizations looking for solutions which can provide near zero second of RPO.

Zerto, headquartered in Boston with its India office in Mumbai, solves these challenges in addition to many others by enabling organizations to replicate applications and data on any storage or hypervisor in any permutation and combination across multiple data centres; additionally Zerto helps the IT team by giving them a single console to manage their business continuity and disaster recovery across multiple locations and platforms.

Zerto provides enterprise-class disaster recovery and business continuity software specifically for virtualized data centres and cloud environments. As the winner of the 2015 SVC Award for Cloud Backup and Recovery or Archive Product of the Year, the company has developed a software-based platform for workload mobility, migration, application protection and recovery in hybrid-cloud and virtualized environments. The solution enables flexibility and manageability of applications whether they reside on-premise or in the cloud. “Zerto is different from any other business continuity and disaster recovery technology because it was designed from the ground up to operate in and take advantage of virtualised environments. The result is a solution that delivers the fastest and most efficient replication and disaster recovery. In addition, Zerto offers automated failover, failback with non-disruptive disaster recovery testing for production workloads and is completely unique
in being able to do all this whilst remaining hypervisor agnostic,” points out Andrew Martin, Managing Director APJ. Zerto Virtual Replication is the industry’s first hypervisor-based replication solution and offers enterprise-class data protection, disaster recovery and workload mobility for both VMWare vSphere and Microsoft Hyper-V. Zerto has won the Deloitte Technology Fast 50 Israel award for its outstanding business achievements.


Zerto provides enterprise-class disaster recovery and business continuity software specifically for virtualized data centres and cloud environments


Supporting multitenancy in hosting, Zerto brings economies to cloud service providers by sharing resource across multiple users. Its unique approach to virtualised workloads significantly reduces the hardware needed on secondary site compared to traditional replication methods. This disruptive technology is finding multiple uses and encroaching into other more traditional markets. This software led approach is proving to be a strong alternative to traditional array based hardware replication. Also the ability to archive off site copies of data means that some users are increasing the scope of the solution to replace backup and retention requirements.

Zerto continues to innovate and Zerto Virtual Replication 4.5, will release Journal File Level Recovery (JFLR) functionality and takes point in time recovery to a whole new level and is likely to increase the speed at which IT managers seriously think about replacing traditional backup strategies. With Zerto, organisations are not only protecting workloads across multiple platforms, including public and private clouds but are figuring out more ways to use the solution past its initial use case of disaster recovery i.e. activities around Data center migrations, business acquisitions, and strategic IT solutions can all be done with the right disaster recovery software.